The wisdom which has been checked up by time. Clock Wise O’Clock from Emanuela Berardi
0Time is omnipotent and all-powerful: kills and revives, gives pleasure of a meeting and bitterness of parting, gives wisdom and explains that seemed impossible earlier. And having been filled with wisdom, people start to appreciate even more time and those possibilities which it gives. To remember it every minute, the Italian designer Emanuela Berardi has developed the unusual concept of wall clock Wise O’Clock in which basis lies the wise statement of the known journalist and businessman-millionaire Harvey MacKay
The popular journalist and businessman Harvey MacKay has written some unique books, where truthfully and well tells about how to bypass the competitors in trade, management, motivation and negotiating. And its monography “Swim with the Sharks” till now is the business best seller where the author writes about the most important decisions and the methods which have led to its so considerable fulfilments. It is no wonder that Emanuela Berardi has based on the project the following statement of this expert in time management: “Time is free, but is invaluable. We do not own it, but we can use it. We cannot leave time, but we can spend it. After we have lost it, we already never will receive it back.”
“Time is free, but it’s priceless. You can’t own it, but you can use it. You can’t keep it, but you can spend it. Once you’ve lost it you can never get it back”. Instead of numbers on the huge clock faces Wisdom Wise O’Clock – part of this profound statement. Who has not found themselves in at least one of them? The author argues that the clocks will help everyone to be more attentive to the time, and once again remember that it is fleeting, and human life, alas, has come to an end. No one knows how much we measure, therefore, it is important to live your life, do not lose time in vain, spray on unnecessary stuff and other trash. More about the project – on the personal website of Emanuela Berardi.

















